Programme Schedule

Module Handbook

The Module Handbook describes the individual modules of your study program in detail. It gives an idea of learning goals, content and examination requirements. (Please note: only the official Examination and Study Regulations in German are binding.)

 

Modul/
Semester
123456
7International
Business
Strategy

Thesis

Electives
6
Study Abroad Semester

5
Internship

4 Business Game Sustainability Process-management
Project-management
Regional
Focus 2
Electives

3

Intercultural Management Economics 2 Finance &
Accounting 3
Regional
Focus 1
2 Marketing Human Resource Management Finance & Accounting 2 Quantitative Methods 2 Languages 2


1 Business Organizations Economics 1 Finance &
Accounting 1
Quantitative Methods 1 Languages 1

 

 

 

 

 

 

 

 

Electives

 

Electives offered each semester are selected from the following:

  • Intercultural Conflict Resolution
  • Diversity Management
  • Strategic Marketing Implementation
  • Survey Design
  • Advertising
  • Event Marketing & Management
  • Corporate Communications
  • Sales Promotion
  • Customer Relationship Management
  • Global Marketing
  • SAP Financial Accounting and Controlling
  • Funding and Financial Pricing
  • Negotiation in International Sales
  • Game Theory and Business Applications 
  • Market and Competition Analysis   
  • Marketing and Management in the Music Industry
  • Advertising
  • Social Media
  • Marketing Research
  • Corporate Culture & Leadership
  • New Product Development and Innovation
  • Classic and Modern Thinkers - Understanding the Basics of Organisations
  • Management of Innovation and Creativity
  • Strategy Development and Deployment
  • Business Sustainable Development